Tag Archives: Cultural Tourism Taranaki

According to John Leuthart and Tim Walker of Tourism New Zealand, our unique New Zealand cultures have the power to create the kind of world-class experiences our visitors are increasingly looking for. “Our country and each region is distinct. So as well as focusing on identifying existing world class products, by enhancing, growing and developing the cultural products and experiences that reveal a region’s distinctiveness—while ensuring regional differentiation—we add greater value, attract more visitors, increase spend and generate greater experiences for visitors—including our people, New Zealanders.”